Mission
Empowering business owners by transforming their financial data into clear and meaningful insights so they can gain financial clarity and confidence to grow their business.
A little about me
I'm naturally curious. Ever since I was young, I've loved understanding how things work and asking "why?" That curiosity started with my dad, who always had me by his side while he repaired electronics, fixed things around the house, or explored the latest technology. Looking back, that's where my love of problem-solving began.
I graduated from the University of Texas at Austin (Hook 'em Horns!) with bachelor's degrees in Microbiology and Medical Technology before eventually making my home in the San Francisco Bay Area, where I've lived for more than 25 years.
My professional career took me into healthcare technology, where I spent more than two decades helping startups and organizations turn complex data into meaningful insights. Along the way, I developed expertise in systems thinking, data analysis, process improvement, and operational excellence. More importantly, I discovered that I genuinely enjoy bringing order to complexity: organizing information, improving processes, and helping people make confident decisions based on reliable data.
Making a positive impact has always been important to me. Whether through my work or by volunteering with local nonprofit organizations, I believe strong communities are built when we support one another. Helping people succeed, whether that's through better financial organization or community service, is one of the most rewarding parts of what I do.
Those are just some things that led me to start Godin Bookkeeping. I believe bookkeeping is about much more than recording transactions. It's about giving business owners clarity and confidence. When your financial records are accurate, organized, and up to date, you can spend less time worrying about the numbers and more time focusing on growing your business and serving your customers. My goal is to become a trusted partner who helps you understand where your business stands so you can make informed decisions with confidence.
Outside of work, you'll usually find me with a crochet project in hand. I've been crocheting since I was a teenager, and it has become my favorite creative outlet. I love the process of taking individual stitches and turning them into something beautiful and useful. In many ways, it's a lot like bookkeeping: patience, attention to detail, and creating something strong from many small pieces. Whether I'm making blankets, sweaters, or trying a challenging new pattern, I enjoy the satisfaction of seeing everything come together.
I look forward to helping you bring that same sense of clarity, organization, and confidence to your business finances.